FI-P-011
Organization: EXPO 86 Secretariat
Product: Publications, Identity guide
Year: 1985
Guideline copy
1986. It’s our year, it’s our opportunity.
Canadians should be proud of their contributions to the world of transportation and communication. On a per capita basis we have made more advances than just about any other nation.
We pioneered the telephone, the radio network and the communication satellite. Our Silver Dart was the first aircraft to fly in the British Commonwealth. And Canada has the longest fibre optics network and tallest communication tower on earth.
We’ve chosen 1986 to recognize our past achievements and future opportunities by showing experts from around the world and across the country that Canadians are innovators, high-tech engineers and services. Foreign investors and Canadians alike will learn that Canada offers a wonderful opportunity to advance in the transportation and communications fields.
Our new theme communicates to everybody that 1986 is our year and that we’re a nation “in motion…in touch”. These messages will unify Canada’s contribution to transportation and communication wherever they are seen.
Make sure you’re a part of the Canadian opportunity for 1986. Make our new campaign work for your department or organization wherever you can. Use the theme in all your projects, publications, postage metre imprints, letterheads, publicity material and other projects most likely seen by people in all walks of life… but especially those who can make use of Canada’s communications and transportation expertise.
